Lorde, Twitter Officially is a Blessing; Singer Credits Social Media for Her Quick Rise to Fame
Lorde officially credits Twitter for being a helpful resource in her rise to fame.
She claims the social media outlets like Twitter helps artists like herself establish a brand without going through publications.
"Social media means artists are able t completely skip publications - we don't need newspapers to issue press releases anymore," said Lorde to Stylist. "We can just do it on Twitter or whatever."
However, the "Royals" singer believes that there is a consequence to the cyber independence.
"It also means the papers want higher highs and to get that access which is more personal than something you've just posted on Instagram," said Lorde. "So it also means we all have to kind of run around a bit more."
Since Lorde is only 17, she practically grew up with Twitter.
"I was ten [when Twitter first appeared], so I've grown up with it. It's much more normal to me than it would be for a lot of people," she said. "I understand the importance of things like Twitter and people feeling like they know you and are emotionally invested in you as an artist and as a person. It's cool. I like being able to share things with people."
Although she knows the power of Twitter, Lorde is still getting use to the fame.
"It still completely bugs me out that I get to play venues that are sold out in the craziest corners of the world," she admitted. "I couldn't point to that place on a map but these people know the lyrics to a song I wrote a long way away. I can't make that normal in my head."
