The View TV Show was planning to launch a "flash sale" segment to attract younger viewers according to NY Daily News. Reportedly, co-host Rosie O'Donnell is upset about the idea. In the middle of the month, co-host Whoopi Goldberg broke the news on ABC's talk show and Rosie was caught unaware of the plan.
"I didn't know we were doing that," O'Donnell grumbled on the air. "That makes us like the home shopping club, what is that?"
According to NY Daily News, sources said that Rosie is pissed off and erupted during the production meeting after the show.
"Why didn't someone tell me about this segment? Who in the hell approved that concept?" O'Donnell said at the meeting. "I hated it on the previous version of the show. I won't stand for this crap."
Reportedly, a producer explained that the concept of "flash sale" segment, offering merchandise that viewers can purchase for bargain-basement prices on the show's website for a limited time each week, works well with other shows and that younger viewers love it.
"Don't give me that bull---t," O'Donnell ranted. "Stop trying to change this show to get younger viewers. This is not what I signed up for."
A source at the meeting said the the group later worked out their differences.
Rosie O'Donnell also got into a heated argument in front of the studio audience two weeks after The View's new season opens. According to Daily Mail, a foul showdown erupted on the set of the show between her and Whoopi Goldberg.
According to NY Daily News, the fight broke out during a commercial after Goldberg cut off O'Donnell to go to the break. Reportedly, Rosie was upset because Whoopi cut her off on a "Hot Topic" subject that O'Donnell indicated she was passionate about backstage before the show. Whoopi was accused by O'Donnell of "hurting her feelings."
Back at 2007, Rosie also had a verbal spat with former co-host Elisabeth Hasselbeck.