Celebrity Brand Reputation Rankings: Lee Jung Jae, Park Eun Bin More Top Stars Make It on September’s Chart
The Korea Institute of Corporate Reputation has announced the top 30 celebrities who made it to September's celebrity brand reputation rankings.
The monthly chart is based on media coverage, interaction, community awareness indexes, and consumer participation of various celebrities in music, acting, sports, and more.
The latest rankings are according to data collected from August 30 to September 30, 2022.
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For the month of September, girl group BLACKPINK tops the current rankings with a brand reputation index of 10,134,444 beating BTS who paced at second after raking 7,991,418 brand points total.
It can be recalled that the global boy group led August celebrity brand reputation rankings garnering a brand reputation index of 13,098,122 at the time.
Meanwhile, soccer player Son Heung Min ranked third with 6,992,036 points.
Interestingly, drama actor Lee Jung Jae made it at fourth place with 6,499, 191 brand index points. This is due to the overwhelming response of the viewers to his directorial debut "Hunt," topping the Korean Box Office for weeks.
Apart from it, the Lee Jung Jae-starred K-drama "Squid Game" continues to gain global recognition with the Netflix series racked up multiple wins at Emmy Awards 2022.
The South Korean actor took home the Outstanding Lead Actor in a Drama Series for his performance as player 456 Seong Gi Hoon while "Squid Game" director Hwang Dong Hyuk scored Outstanding Directing for a Drama Series.
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Next to Lee Jung Jae is singer-actress IU at the fifth palace with a brand reputation index of 6,473,901. Close to surpassing Lee Jung Jae's points by a couple of numbers.
Interestingly, landing at the tenth place is Park Eun Bin, who starred in the blockbuster ENA series "Extraordinary Attorney Woo" where she played the titular role.
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Apart from Lee Jung Jae, IU, and Park Eun Bin, among the TV and movie actors who made it to the top 30's September Celebrity Brand Reputation Rankings are Lee Jong Suk for his K-drama "Big Mouth," Lee Seung Gi for his comeback K-drama "The Law Cafe" and "Hyun Bin" for the blockbuster movie "Confidential Assignment 2."
Top 30 Korean For September's Celebrity Brand Reputation Rankings
Here are the top 30 Korean stars completing September's Celebrity Brand Reputation Rankings as cited by the Korea Institute of Corporate Reputation.
- BLACKPINK
- BTS
- Son Heung Min
- Lee Jung Jae
- IU
- Lim Young Woong
- Yoo Jae Suk
- Girls' Generation
- IVE
- Park Eun Bin
- TWICE
- Lee Chan Won
- NCT
- Kang Daniel
- Kim Ho Joong
- NewJeans
- Seventeen
- Red Velvet
- Baek Jong Won
- Young Tak
- Taeyeon
- Lee Jong Suk
- Lee Seung Gi
- Kim Yuna
- Hyun Bin
- Oh My Girl
- Song Ga In
- Jung Woo Sung
- Lee Byung Hun
- Kim Jong Min
