Former T-ARA member Hyomin is teaming up with solo artist Kang Daniel for a brand collaboration centered on self-expression and emotional connection, she announced Tuesday through her official channels.

"I believe that the gaze conveys emotions even before words," Hyomin said in a statement.
"Having expressed rich emotions and atmospheres through lenses on stage, I wanted to share those experiences with everyone through this brand project, alongside the talented junior artist Kang Daniel."
The joint project, whose specific details remain under wraps, focuses on how one's eyes can tell a personal story — a message that resonates strongly with both artists' image-centric careers.
"I hope you, too, become the main character of your life by expressing yourself and viewing the world through your own unique gaze," Hyomin continued.
"I will put my heart into this project, so please show lots of love and interest."
-star ASLI KAGET BANGET liat post ig daniel isinya "hello this is kang daniel" + caption panjang ditambah fotonya berjejer, kirain apaan 😭😭😂 pic.twitter.com/sTmhyWMHe5
— Starfess || CEK PINNED UNTUK KIRIM MENFESS (@starfess) July 9, 2025
A promotional photograph released with the announcement portrays Hyomin and Kang Daniel in bleak black and white, staring intently into the camera lens with an intensity that seems crafted to underscore the initiative's emphasis on raw sentiment and unspoken profundity.
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Hyomin, born Park Sun-young, rose to fame in 2009 as a member of the girl group T-ARA and its various sub-units. In recent years, she has shifted her focus to acting and entrepreneurship.
In April, she married her longtime partner in a private ceremony in Seoul.
"He may not be a perfect 'dream guy,' but to me, he is someone truly wonderful," she said at the time. "Preparing for this step has made me reflect on the love and support I've received from those around me."
Hyomin emphasized her gratitude toward fans and pledged continued authenticity in her new endeavors. "I promise my fans that my appreciation will never change, and I will continue to live diligently as Park Sun-young."
Kang Daniel, a former member of the project group Wanna One, has forged a successful solo music career and is known for his versatility and strong stage presence.
His participation in the project has generated lots of buzz among his fans, who are thrilled at the prospect of two visually heavy acts teaming up.
While neither artist has unveiled the full scope of the brand project, the campaign has already sparked buzz across social media platforms and is anticipated to roll out in the coming weeks.